How to measure loyalty without alienating your customers

Research suggests a 5 percent increase in customer retention will boost profits by 20-100 percent across a wide range of industries, which helps to explain why businesses both big and small are so focused on measuring customer loyalty and brand advocacy. A common method is to simply phone customers after they bought a product or service to ask ...

Jordan's POSRocket raises $1.5 million in a round led by Algebra Ventures

POSRocket , a cloud-based POS Jordanian startup, has announced $1.5 million in a funding round led by $50 million Cairo-based venture capital fund Algebra Ventures, with participation from KISP Ventures, Arzan VC, Financial Horizon Group, and two angel investors. Founded in 2016 by Zeid Husban, POSRocket develops cloud-based POS software for ...

Startup Battlefield MENA 2018

TechCrunch is hosting its first startup competition for founders based in the MENA region. With Facebook being sponsors, TechCrunch is bringing the Startup Battlefield competition, to Beirut on October 3rd this year. The day-long event will be hosted in the Beirut Digital District, the heart of Lebanon's startup scene. TechCrunch is eager to ...

What these three African entrepreneurs had to say about their path to success

Africa’s entrepreneurs are harnessing technology to solve local and international problems. Whether it’s creating a text-based ordering system for small stores, easing a global shortage of computer scientists or enabling African merchants to better trade across borders, the continent’s tech-savvy startups are achieving real social change. ...

Arabic content platform Mawdoo3 raises $13.5m from British and American VCs

Mawdoo3.com (‘Mawdoo3’), a leading online Arabic platform from the region, has recently completed a US $13.5 million funding in Series B. The round was led by UK-based Kingsway, with a participation from US-based Endure Capital. Mawdoo3 attracts over 45 million unique users per month and this investment will enable the company to expand its ...

The Luxury Closet raises $8.7 million in its third round of investment

After raising USD $7.8 million in Series B in September 2016, online platform The Luxury Closet for buying and selling pre-owned luxury goods raised another round of $8.7 million from Middle East Venture Partners (MEVP), Wamda Capital, Precinct Partners, Tech Invest Com, Saned and Equitrust. In its third investment, the platform has now raised ...

Crowd Analyzer secures $1.1 million, looks to scale to Saudi Arabia and MENA

Crowd Analyzer, the Dubai-based data intelligence provider and Arabic-focused social media monitoring platform, has received pre-Series A funding of US$1.1 million from a group of leading venture capital firms based in the UAE, Saudi Arabia and Kuwait. The group of investors was led by Wamda Capital and includes Arzan Capital, Faith Capital, and ...

Mix N’ Mentor is back with a new format

The 2018 roadshow for Wamda's flagship event, Mix N' Mentor, is about to kickoff starting with Amman on August 16th. The event, which has been carried out over 30 times across the region since 2012, has a new format that will be centered on roundtable group discussions. Topics of discussion will be selected based on the most relevant and pressing ...

Tragedy spurs Nigerian entrepreneur to combat scourge of fake medicines

After a friend died from taking a fake malaria pill, Nigerian entrepreneur Vivian Nwakah vowed to help fight the threat of counterfeit and substandard medicines, launching Silicon Valley-backed start-up Medsaf. One-in-ten medical products sold in developing countries are fake or poor quality, according to research by the World Health Organization ...

New startup academy launches in Erbil

Re:Coded is a new tech entrepreneurship academy which launched in Erbil. Running throughout September 2018, the Academy will focus on core startup skills, leveraging the internet for success and helping participants build the foundations to secure funding and develop viable businesses. UKMENA HUB, a digital launchpad for ambitious businesses, is ...
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